Ubs
Published WirehouseHUB stories filed under Ubs.
- UBS Holds Its Grid Flat for 2027 While Morgan Stanley Hikes Revenue Hurdles 10%
If you're fielding calls from UBS or considering a move there, the grid stability is real — but the real money is in the new succession advance, the 25% NNA bonus, and the banking services kicker. Run those numbers against what Morgan Stanley's tighter hurdles actually cost you before you decide anything.
- UBS Loses $1.3B Cullman/Holt Team to Wells Fargo FiNet Practice Ascend in Ohio
The Cullman/Holt Group, with about $1.3 billion in client assets, left UBS on Sept. 29 for Ascend Advisory Group, a Dublin, Ohio, practice on Wells Fargo's FiNet platform. left UBS, joined Wells Fargo FiNet, Ohio, $1.3B
- UBS Holds Its Grid Steady for 2027 While Adding a 25% Growth Bonus as Morgan Stanley Hikes Revenue Hurdles 10%
If you're producing above $2M and posting above-average net new asset growth, UBS's 2027 plan pays you more without moving the grid—while your Morgan Stanley counterpart faces a higher hurdle just to stay even. That delta is a recruiting pitch, and UBS knows it.
- John Pham's Billion-Dollar Merrill Lynch Team Joins UBS in Silicon Valley
Assets Under Management (AUM): about $1.3 Billion Trailing 12-Month Revenue: about $8 Million Previous Office: Santana Row (San Jose, CA) New Firm: UBS John Pham team, left Merrill, joined UBS, Silicon Valley, $1B+
- James Carlson & Kevin Herron's Redstone Wealth Group Exits UBS for Wedbush, Bringing $500M in AUM to Greensboro
Wedbush is writing real checks to pull established wirehouse teams into the Southeast — if your UBS branch is seeing restlessness, this move signals the competitive pressure is no longer theoretical. Redstone Wealth Group, left UBS, joined Wedbush, $500M
- UBS Faces $13B AT1 Capital Hit While Bleeding $28B in Advisor Assets in 2026
UBS is fighting a two-front war: a $13B capital burden from Swiss regulators and a $28B advisor exodus in the U.S. — its 550% recruiting package is the firm's bet that it can buy its way back to stability.
- The Swiss Giant Wakes Up: UBS’s Aggressive 2026 Push for U.S. Affluent Clients
UBS has moved from defending its U.S. position to building a fuller affluent-client platform, but the banking rollout and sustained asset retention will determine whether the push becomes durable.
- Richard Horn, Jeffrey Deckelbaum & Gerald Horn Bring $750M Morgan Stanley Team to UBS Bethesda
UBS is systematically dismantling Morgan Stanley's mid-Atlantic advisor base one high-production team at a time — if you're a Morgan Stanley advisor in the Southeast corridor, expect a UBS call soon. Horn / Deckelbaum team, left Morgan Stanley, joined UBS, Bethesda, $750M
- UBS’s Quiet Recruiting Rebound: $7B+ in Teams Since June
UBS has not erased its recent outflows, but it has become a credible destination again. The $7 billion-plus recruiting run is a measured redemption for a franchise that spent much of the last year on defense. left Morgan Stanley, $7.35B
- UBS Recruits $500M Merrill Team in Bellevue
The Bellevue move gives UBS a $500 million planning-focused practice in the Pacific Northwest. left Merrill, joined UBS, Bellevue, $500M
- UBS Recruits $750M Morgan Stanley Team in Bethesda
UBS gains a multigenerational Bethesda practice with deep Morgan Stanley tenure and local relationships. left Morgan Stanley, joined UBS, Bethesda, $750M
- UBS Recruits $1.4B Morgan Stanley Team in Colorado
The Pueblo team is the largest of UBS's three September 4 recruiting wins by client assets. left Morgan Stanley, joined UBS, Colorado, $1.4B
- Pasha Azad & Dayne Crist Lead $1.4B Lumina Wealth Partners from Bernstein to UBS Century City as Irvine Hub Consolidates 10 Teams
UBS is engineering a two-front Southern California land grab—lifting out ultra-HNW talent from Bernstein while building the infrastructure to keep those clients sticky. If you're in the LA or Orange County market, your book is in play. Lumina Wealth Partners, left Bernstein, joined UBS, Century City, $1.4B
- The Disruption: Why UBS’s New U.S. Bank is the Ultimate Advisor Lead Engine
UBS’s affluent-focused U.S. bank could become a recruiting advantage by delivering advisors pre-qualified, high-net-worth prospects instead of high-volume retail leads. The Disruption team
- R. Mitch Edwards & Jeff Stanley Bring $300M Morgan Stanley Practice to UBS in Cincinnati Push
UBS is deploying enhanced transition packages to systematically strip seven-figure producers from Morgan Stanley and other wirehouses across regional markets—if you're fielding calls, the economics are clearly moving in UBS's favor right now. Edwards / Stanley team, left Morgan Stanley, joined UBS, Cincinnati, $300M
- UBS Poaches $2.5M-Production Morgan Stanley Team Managing $300M in Ohio
If you're a $2M+ producer at a wirehouse, your phone is about to ring. UBS is writing checks for exactly your profile, and Ohio proves no market is too quiet for their recruiting desk. left Morgan Stanley, joined UBS, Ohio, $300M
- UBS Wins $5.5M FINRA Award Against Advisor Terance Takyi After Promissory Note Default
If you're sitting on a wirehouse forgivable loan, understand that the firm's legal team is prepared to pursue every dollar — courts and FINRA panels consistently side with the employer when promissory notes go unpaid. This case is a reminder that the recruiting bonus is never truly 'free money.'
- UBS Fined $125M by FinCEN, FINRA & CFTC for AML Control Failures
If you're at UBS or considering a move there, this triple-agency enforcement action signals real compliance infrastructure risk—not just a headline fine. Regulators are watching AML programs at wirehouses with unprecedented coordination, and that scrutiny flows downstream to individual advisors.
- UBS, Raymond James, and Carson All Active in Recruiting Push as Inter-Wirehouse Movement Accelerates
With UBS, Raymond James, and Carson all hunting advisor talent in the same cycle, established teams with clean books carry serious leverage right now — know your number before anyone calls. left UBS
- UBS Raids BofA's Florida Private Bank for a $1.3B Team Flying Below Radar
UBS is targeting non-registered private bank talent — relationship managers and trust officers who move assets without appearing on BrokerCheck — as a stealth recruiting lane that bypasses the public scoreboard entirely. If your firm isn't watching this channel, it's already behind. Private bank team, left BofA Private Bank, joined UBS, $1.3B
- UBS Lands $1.3B Tampa Team Poached Directly from Bank of America Private Bank
UBS is targeting Bank of America's private banking clientele in high-growth Florida markets — if you're a BofA advisor in the Southeast managing significant AUM, expect a call. Private bank team, left BofA Private Bank, joined UBS, Tampa, $1.3B
- UBS Turns Family Succession Conflicts Into a Recruiting Edge for HNW-Focused Advisors
If your book skews toward multigenerational HNW families, UBS is actively using succession-planning thought leadership to signal it is the platform built for your clients — and for you. Advisors who master family conflict navigation are increasingly the profile UBS is recruiting hardest. HNW-Focused Advisors, left UBS
- UBS Doubles Down on Texas With New Dallas Hub as UHNW Regional Strategy Accelerates
UBS's hub-and-spoke push into Texas is a direct signal to wirehouse advisors in Dallas and Houston: the firm is building infrastructure to compete aggressively for UHNW books in your backyard. If you're not already fielding calls, you will be.
- Swiss, Not European
This article examines a common perception among financial advisors considering UBS and explains why Switzerland's regulatory environment differs significantly from the European Union. Swiss / European team, left Merrill
- UBS and MSCI Target Private Markets' $10T Data Problem With New Benchmarking Alliance
If UBS delivers credible private markets benchmarking through MSCI, it strengthens its pitch to UHNW and institutional clients in a segment where rivals are racing to set the standard first. Advisors with alternatives-heavy books should watch whether these tools migrate to client-facing reporting.